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Cambridge / University of Cambridge Advance Online

Understand AI

Generative AI Fundamentals

An introduction to generative AI concepts, business applications and risks.

Curriculum

  • Core generative AI concepts.
  • Business value, risks and ethical considerations.
  • Future developments and assessing use cases.
Before you start

Introductory; no deep technical expertise expected.

Who it suits

Our assessment, based on the syllabus.

Early-career professional

Understand the terms used in workplace AI discussions.

Team member joining an AI project

Understand benefits, limitations and terminology.

Manager new to AI

Learn the concepts before assessing a proposed AI project.

Expected outcomes

  • Distinguish the main generative AI concepts.
  • Assess a proposed business use and its risks.
  • Document completion with a certificate, badge and CPD hours.
Example application

Prepare a reasoned assessment of a department's proposed generative AI use case.

Limits

  • Explicitly foundational; likely basic for experienced AI users.
  • CPD recognition is different from university academic credit.

How current is it?

Current published curriculum addresses generative AI and future directions. No specific lesson revision date is given.

When to choose it

Consider this for a first introduction with CPD hours. The published outline may be too basic if you already use generative AI regularly.

Sources

  1. Official course, fee and CPD recognition ↗executiveprofessional.cam.ac.uk

Checked 20 October 2026. Confirm the current offer on the provider’s page before paying.